Watch: PastFuture Interviewing Joost Dankers
19 April 2016
What to do with 380 years of history? PastFuture asked Joost Dankers, historian and professor at the almost 400 year old Utrecht University, this question. In this video, Dankers explains why history defines so much of the identity of an organisation or company. He also tells about companies like Heineken and Shell who take their history very seriously.